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December, 21st 2011 18:41:35 / by Katrin Scheikl

Chromaroma turns riding the subway into a game

By swiping the Oyster card in London’s subway you can be part of “Chromaroma”. The app combines traveling and location based gaming. The Chromaroma player earns points for every access to the city’s underground, all journeys are visualized in technicolor. The tasks vary: Users can join a team to help “capture” a station, complete missions by checking in at special places or just spice up their daily commute.

Source: Chromaroma

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Profile Katrin Scheikl

World Identity Lab Editor. Born 1985 in Graz, Austria. Journalism and Organisational Communications at the Universitiy of Applied Sciences FH Joanneum, Graz. Various projects. Working for moodley since May 2011.

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